REGIONAL NEWS: Broadway enjoys soaring demand after successful opening

Ann Summers, Pandora, Moss Bros., and Centros Unico all join The Broadway Centre

The Broadway, Bradford has secured four further tenants, following its successful opening in November 2015.

Ann Summers and Pandora have been joined by Centros Unico, an advanced aesthetic treatments and laser hair removal clinic, and Moss Bros. in agreeing to take space at the £260 million, 570,000 sq ft centre.

Since opening on Thursday 5 November 2015 The Broadway has enjoyed significant footfall – with 250,000 shoppers visiting the centre over its opening four days, more than 100,000 visits on Black Friday and bumper sales during Boxing Day and January.

Bradford Council leader, Cllr David Green, said:

“The Broadway shopping centre has made a real difference to Bradford and more restaurants and a new cinema will be a very welcome to boost the city’s economy and encourage people to spend their evenings here when they have finished shopping.”

A cinema operator, The Light, has been announced for The Broadway’s new cinema and restaurant extension. This provides a further boost to the centre’s Charles Street dining quarter, which saw the arrival of Zizzi in mid-January, joining Patisserie Valerie at The Broadway.

Construction is scheduled to start on the cinema and restaurant extension in early 2016, with further restaurant occupiers expected to be announced shortly.

Keith Mabbett, Director of Leasing at Westfield, commented:

“The opening of The Broadway in November was a fantastic step forward for Bradford City Centre. However opening day was only the beginning, and these new lettings will only add to the growing attraction of shopping, leisure and dining experiences in the City Centre.

“Since opening in November we’ve been experiencing a high level of interest in the centre from retailers who want to come to Bradford, and we expect to be in a position to announce more new signings in the coming weeks.”

“The Broadway is now very close to being fully let, which is a great achievement, and a brilliant vote of confidence in Bradford City Centre.”

John Platt, CACI principal consultant, commented on the impact The Broadway will have on Bradford’s official retail ranking:

“Bradford is just outside the top 100, but it’s going to shoot up to 26. It’s certainly unusual to rise up that many places – it’s one of the biggest we’ve seen.”

Martin Livesley, Ann Summers Broadway Store Manager, said:

“It’s incredible to see the difference The Broadway has made to Bradford’s retail offering. Footfall around Bradford’s City Centre has soared, and that is in no small part due to the opening of the centre.

 

 

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