Kim Kardashian lands herself in yet another controversy.

This week, she shared a post that was not an ad, or about fashion. She just wanted to talk about a “life saving machine.”

Medical technology can be very exciting. But Kim’s post may have missed the mark. All across social media, people are calling her out for being tone deaf.

This week, she shared a post that was not an ad, or about fashion. She just wanted to talk about a “life saving machine.”

Kim Kardashian Image: Twitter

Medical technology can be very exciting. But Kim’s post may have missed the mark.

All across social media, people are calling her out for being tone deaf.

“The Prenuvo full-body scan has the ability to detect cancer,” Kim detailed.

She continued: “And diseases such as aneurysms in its earliest stages, before symptoms arise.” That’s the key to beating many otherwise deadly ailments.

“It was like getting a MRI for an hour with no radiation,” Kim shared. “It has really saved some of my friends lives and I just wanted to share.”

Additionally, Kim clarified that this post was simply authentic excitement, and “#NotAnAd.”

Notably, she and other influencers must identify ads when they post them on social media. The alternative means risking a fine.

But this company seemingly did not pay Kim or secure any deal with her to promote their product. She just thought that it was neat, and important.

That safe, one-hour scan that Kim mentioned? According to the company’s website, it costs $2,499 approximately (£2000)

Pocket change for Kim. Two or three months’ rent for millions of Americans. Obviously, Kim has grown a great deal as a person since her crying and wailing over losing an earring. (Remember the “Kim, there’s people that are dying?” quip from Kourtney?)

But it looks like, in her earnest excitement about this medical technology, she forgot how woefully inaccessible this is.

Public has spoken about rich privilege many times in the past, and it was the case with this post as well.

”Why doesn’t she think before she speaks”, a comment wrote.

”Oh wow, a machine that can save millions of lives through early detection? I’m so thankful that you were able to share this with us peasants that can’t even afford a yearly check-up! Bless you Kim Kardashian, you sweet soul.”, another mentioned.

This is not the first time Kim has been called out for her rich privilege but why does she still chose to do so, no wonder.