Meghan Markle has officially launched her lifestyle brand, ‘As Ever,’ a new venture that combines her love for cooking, crafting, and personal style. In a heartfelt video shared with her followers, Meghan explained how the brand reflects her passion for home life and meaningful experiences. She described the name ‘As Ever’ as a nod to staying true to herself, saying, “It’s about what’s always been, my love for cooking, crafting, and gardening. This is what I do.”

Today, Meghan took to Instagram again, giving fans a closer look at the products from the brand’s first collection. In her post, she shared that the items- raspberry preserves, lemon ginger tea, and a gourmet crepe mix, are inspired by her own kitchen creations. “Enjoy the recipe for our Chantilly Lilly- a delicious dessert named after our darling daughter,” she wrote. This collection is not just about great products, but also about supporting causes Meghan cares about. A portion of the proceeds will go to initiatives focused on women’s empowerment and mental health. Check out the post right here. 

With ‘As Ever,’ Meghan is not only offering stylish, everyday items but also creating a space where people can connect with her values. The brand promises accessible, practical items for everyone, whether you’re a foodie or someone looking to add a bit of joy to daily life.

The launch has already sparked excitement and is live now, Meghan’s fans are eager to see what’s next. The first products had dropped today, April 2, 2025, but this is just the beginning for ‘As Ever.’ Meghan has hinted at more to come, from home goods to wellness products, making it clear that her brand is set to grow and evolve in the future.

Meghan Markle is proving that her journey is far from over. With ‘As Ever,’ she’s bringing her personal touch into the lives of her fans while continuing to champion the causes she believes in. Keep an eye out at Asian Sunday & Style magazine for the next chapter in her exciting new venture.