shramos_650_021615025757Another Bollywood actress who has launched her own fashion label is Shraddha Kapoor. The actress and singer took to twitter to announce her new venture, tweeting “”#OnceUponATime, launching my own fashion label was just a dream. It isn’t any more. Check out #IMARA, my fashion line for the new Indian woman!!! Visit http://amazon.in/fashion @amazonIN.”

Imara has been created for “The new Indian woman” and the collection revolves around fantasy.